(1) Easy to remember and type

When deciding on a domain name, do not use slang like U instead of you, or words that have multiple spelling eg express and xpress, install and instal etc.

(2)  Make It Short

If your domain name is too long it will be harder for your customers to remember it or to spell it correctly when typing. Keep it simple!

Email marketing is a cost effective digital marketing strategy used by a lot of successful entrepreneurs and businesses.  This is a process where an individual or a company send out emails to prospects and their existing customers.

The goal of an email marketing campaign is to convert prospects into customers and to boost customer retention by converting existing customers into loyal and raving fans. 

The purpose of website security also referred to as cyber security is to protect your website’s data by preventing, detecting and responding to any hacking or malware attacks.

All websites and web servers that host them are prone to hacking and malware attacks risks,   The best thing you can do as a website owner is to put some safeguards in place.

If you have a desire to get a website but don’t have the know how or the money to pay professional web designers, this blog post is your roadmap on how to do just that.

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